Francesco Generoso

About This Project

I’m half a century and am looking forward to living at least another half. I got a degree in sociology and a master in statistics. That’s the best combination: in this way, I can try to insert a bit of rationality into the wonderful complexity of human habits. I started my job experience as a market researcher in mass market. In the meantime, comes the first wave of the “New Economy”, so I moved to e-commerce, telephony and finally e-banking. I can say “I was there!” in the two start-ups of BNL (E-Family) and then of ING Direct. Finally, Crédit Agricole Italy, where I initially deal with Risk Management and in the last five years the responsibility of Outsourcing Credit Collection. It is both a dream and a concreteness: the Group’s values are simply mine, without breaking points and based on the pillars of Solidity, Customer centrality, respect for the Environment and Diversity, with a tenacious and positive look to the future. In short, a really nice place to stay!

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